Say hello to really low mobile prices…

Family Mobile offers a great value pay as you go mobile phone service that is simple to understand, simple to use, and at really low prices. All backed by excellent customer service and a reliable mobile phone network.

We think this is what we all really want.

Our service includes a pay as you go SIM card, with no monthly contract and no minimum monthly top-up.  And we make it easy for you to manage any number of individual mobile phones for all the family - from a single master account.

In partnership with IKEA FAMILY

Family Mobile services are available to members of IKEA FAMILY. When you join Family Mobile, you will have the opportunity to become an IKEA FAMILY member if you are not one already. It's free to join IKEA FAMILY and you get lots of free benefits.

The concept arose from IKEA wanting to enhance the level of benefits to members of IKEA FAMILY, including low price, high quality mobile phone services. Family Mobile has a number of shared values with IKEA:

• High quality
• Simple
• Low price
• Self service
• The importance of family - and family values.

 Who is behind Family Mobile

Family Mobile is brought to you by Smarter Mobile UK Limited in partnership with IKEA FAMILY. Smarter Mobile UK Limited is a mobile telephony company based in the UK.

Smarter Mobile UK Limited is a Mobile Virtual Network Operator (MVNO). The service is running on UK network Everything Everywhere, giving customers of Family Mobile excellent service in terms of coverage and network quality.

"It's the simple things in life that are important, and with Family Mobile, we believe in keeping things simple. We believe in giving customer really low-price mobile services. And we believe in family values - the importance of family and helping the whole family to stay in touch. It's our job to make this easier."

Managing Director, Smarter Mobile UK Limited